News & Eventi

Luminox Navy SEAL Series

The evolution of an icon


Navy SEALs require a sense of security that their gear will work when needed. Luminox honors the legacy of these elite teams by designing watches conceived with Navy SEALs input over the years and manufactured in a way that leverages the most advanced technology.

The Original Luminox Navy SEAL watch, first introduced in 1994, is the timepiece that put Luminox on the map. The officer in charge of procurement for the Navy SEALs, Chief Nick North and Luminox worked together to develop a watch specifically for the SEALs.

“As a research, development, test, and evaluation officer for the Navy SEALs I was asked, back in 1992, to find a dependable watch for night missions. After testing a variety of brands in the most arduous conditions, Luminox was the only one still functioning at the end of the evaluation.” Nick North, Navy SEAL (Retired).

In 1994, the Luminox 3001 Original Navy Seal was launched and is the timepiece that made Luminox famous. The ultra-light weight and the extreme robustness were the features that turned the Original 3000 Series into the Navy SEALS’s favorite.


‟Luminox was the only one still functioning at the end of the evaluation”




Since then, Luminox has never strayed from its mission and this has been confirmed and validated by the many elite military and law enforcement units that have requested Luminox for their use around the world.

The man on the street has also shown particular interest in Luminox, figuring rightly that if the watches are designed for and used by elite troops, they have to be able to stand up to everyday use.

In 2007 Luminox introduced the Navy SEAL Colormark 3050 series – the evolution of the Original Navy SEAL series – soon to become Luminox’ s best-selling models!

The 3050 series still had all the main features that were favored by the SEALS on the Original 3000 Series. The case and the uni-directional rotating bezel are made of Carbon Compound, resulting in an attractive yet incredibly light and durable timepiece. The crystal is scratch-resistant, tempered mineral glass and the double gasket stainless steel crown enables water resistance to 20ATM.

In addition, its updated design with a larger case and larger opening made the 3050 even more readable. Thicker than its predecessor, its tougher look turned this timepiece into a real icon.

In 2013, the SEALs decided to re-evaluate watch brands. They arrived at the same conclusion as in 1992 and again chose Luminox, confirming Luminox as Essential Gear for the SEALs, both active duty and retired.

In 2017, Luminox releases the latest evolution of its Navy SEAL watches, the 3500 Series! The 3500 Series is a modern design interpretation of the 3050 Series – where proportions and technical features of the watch have been optimized. As for all Sea Series Luminox watches, the 3500 Series case with its protected crown balanced by an opposite outcropping and four prominent horns is referred to as the Luminox iconic “turtle-shape” case. The Carbon Compound case is a matter black and the dial is darker, resulting in a more valuable and more modern look for the new 3500 Series. The stainless steel screw down caseback reveals a stamped relief Navy SEAL logo and makes it even safer for water resistance. The crown is beautifully engraved with Luminox logo, perfectly integrated with the crown protection yet easier to manipulate. The Luminox signature strap is now made of a new longer lasting and more resistant material. The strap is also wider, giving the 3500 Series a stronger look. Keeping in mind harshest environments that Navy SEALs operate in, as well as all the outdoor enthusiasts in need of a tough watch, the new 3500 is still very functional and even more robust. When grasped from the top, the rotating bezel has more grip than on the 3050 Series. Also, the aluminum hour and minute hands make the watch more shock resistant. With its 16 Light Tubes on the dial, the hands and bezel, the 3500 Series allows un-surpassed visibility, even in total darkness.

Always Visible: Luminox uses tiny tritium gas tubes, which provide illumination for up to 25 years. Unlike other systems, which depend on exterior light sources to charge luminous paint or a push button to illuminate the watch, the luminosity is built right into Luminox watches, ensuring that you will always be able to see the time, no matter the conditions.